SOCIAL MEDIA MARKETING

DRIVE TRAFFIC
SOCIAL MEDIA IS A GREAT WAY FOR DRIVING TRAFFIC TO YOUR WEBSITE

REACH LARGE AUDIENCES
A GREAT OPPORTUNITY FOR YOUR BUSINESS TO REACH A LARGE POOL OF PEOPLE

BUILD YOUR BRAND
ALLOW YOU TO BUILD BRAND RECOGNITION REPEATEDLY WITH YOUR AUDIENCE

UNCOVER VALUABLE INSIGHTS
USE SOCIAL MEDIA TO GAIN VALUABLE INFO ABOUT YOUR CUSTOMERS

CONNECT WITH YOUR AUDIENCE
SOCIAL MEDIA MAKES YOU CONNECT DIRECTLY WITH YOUR AUDIENCE

EVALUATE YOUR PERFORMANCE
OPTIMIZE YOUR CAMPAIGNS AND IMPROVE THEM TO DRIVE BETTER RESULTS
SUCCESSFUL MARKETERS

SPY
SPY ON THE BEST PROFITABLE FACEBOOK ADS

CREATE
USE DRAG-AND-DROP IMAGE EDITOR TO CREATE POST

AUTOMATE
TRACK HIGH PERFORMING POST WITH NEW FACEBOOK ALGORITHM

FIND
FIND HIDDEN FACEBOOK AUDIENCE IN ANY NICHE
KEY PROBLEMS

CREATING POST EVERYDAY IS DIFFICULT

HOW TO GET 1000 LIKES ON FACEBOOK

HOW TO AVOID WASTING MONEY ON ADS

HOW DO I CREATE ADS ON FACEBOOK

CREATING GRAPHICS AND VIDEO IS TOUGH

HOW DO I KNOW WHAT AUDIENCE INTERESTS
FOR MULTIPLE APPS

FEATURES

OUR APPS

OTHER APPS
SMART ADS SPY

ADSPY $49/MONTH
POWERFUL GRAPHIC EDITOR

CANVA $30/MONTH
500+ D.F.Y. TEMPLATES

CANVA $30/MONTH
SOCIAL POST SCHEDULER

HOOTSUITE $99/MONTH
SOCIAL POST CREATOR

HOOTSUITE $99/MONTH
C.T.A POST CREATOR

HOOTSUITE $99/MONTH
SLIDE POST CREATOR

HOOTSUITE $99/MONTH
POST PERFORMANCE TRACKER

REVEALBOT $99/MONTH
ADS CAMPAIGN CREATOR

ADESPRESSO $49/MONTH
ADS SET CREATOR

ADESPRESSO $49/MONTH
HIDDEN FACEBOOK INTEREST FINDER

ADESPRESSO $49/MONTH
RELATED INTEREST SUGGESTION

NOT SEEN ANYWHERE
ADS SCHEDULE

ADESPRESSO $49/MONTH
WINNING AUDIENCE FINDER

REVEALBOT $99/MONTH
TOP ACCOUNT AUDIENCE FINDER

REVEALBOT $99/MONTH
ADS PERFORMANCE TRACKER

REVEALBOT $99/MONTH
VIRAL HASHTAG GENERATOR

HASHTAGIFY $86/MONTH
CAPTION CREATOR

NOT SEEN ANYWHERE
MULTI-LANGUAGE DASHBOARD

HASHTAGIFY $86/MONTH
WORKSPACE MANAGEMENT

HUBSPOT $50/MONTH
INSIDE ONE DASHBOARD

SMART ADS SPY
FIND BEST PERFORMING ADS ON FACEBOOK AND INSTAGRAM FOR ANY KEYWORD, COMMENT, ADVERTISER NAME, AD URL, LANDING PAGE URL, OR EVEN LANDING PAGE TEXT

POWERFUL GRAPHIC EDITOR
CREATE APPEALING PROFESSIONAL IMAGE TO USE IN PAGE POST OR ADS GRAPHICS WITH OUR POWERFUL IN-BUILT DRAG-N-DROP IMAGE EDITOR IN FEW CLICKS

500+ D.F.Y. TEMPLATES
SELECT ONE OR MORE OF OUR PROVEN FEATURES AND PROFESSIONAL GRAPHICS FROM OVER 50 NICHES BY SIMPLY CLICKKING, EDITING, AND PUBLISHING

SOCIAL POST SCHEDULER
PEOPLE SPEND, ON AVERAGE, ALMOST 2.5 HOURS ON SOCIAL MEDIA EVERY DAY. LET THEM FIND YOUR BRAND MORE EASILY THROUGH THESE SIMPLE STEPS: ANALYSE, PULISH, ENGAGE

SOCIAL POST CREATOR
OUR TOOL ALLOWS YOU TO UPLOAD OR CHOOSE AN IMAGE FROM OUR LIBRARY, CHOOSE A FILTER USING YOUR BRAND’S COLOR, ADD TEXT, AND CHANGE YOUR FONT

INSTAGRAM POSTING
WITH OVER 1 BILLION ACTIVE USERS, INSTAGRAM IS UNDOUBTEDLY ONE OF THE MOST FAR-REACHING SOCIAL MEDIA NETWORKS YOU CAN USE FOR MARKETING PURPOSES

DIRECT FACEBOOK ADS PUBLISHING
CREATE, PUBLISH, OR SCHEDULE FACEBOOK ADS WITH AN IMAGE OR VIDEO USING OUR IN-BUILT TOOLS AND THE MOST POWERFUL AND EASY TO USE FACEBOOK ADS CREATOR.

POST PERFORMANCE TRACKER
EASILY CREATE AUTOMATED RULES TO TRACK AND MAXIMIZE REACH AND ENGAGEMENT OF YOUR BEST-PERFORMING PAGE POST AND TURN THEM INTO ADS ON 100% AUTOPILOT

ADS CAMPAIGN CREATOR
CREATE MULTIPLE FACEBOOK ADS CAMPAIGN WITH ANY DESIRED OBJECTIVE LIKE CONVERSION, TRAFFIC, BRAND AWARENESS, POST ENGAGEMENT, VIDEO VIEWS, AND REACH

ADS SET CREATOR
IT’S NEVER BEEN EASIER TO BUILD HIGH-QUALITY, HIGH-PERFORMANCE DISPLAY ADS. THE SMART ADS CREATOR HELPS YOU DO IT YOURSELF IN THREE SIMPLE STEPS

HIDDEN INTEREST AUDIENCE FINDER
SEARCH FOR ANY KEYWORD AND FIND HYPER-RELEVANT HIDDEN FACEBOOK INTEREST AUDIENCE TO TARGET AND GET 10X TARGETED RESULTS IN ANY NICHE

ADS SCHEDULER
EASILY USE BEST-PERFORMING POSTS AND HIDDEN FACEBOOK INTEREST AUDIENCE TO EASILY BUILD, SET, SCHEDULE, OR MANAGE ADS AUTOMATICALLY

WINNING AUDIENCE FINDER
INSTANTLY FIND UNLIMITED RELATED INTEREST SUGGESTIONS BASED ON ANY INTEREST SEARCH YOU MAKE, UNCOVER EVEN MORE HIDDEN INTERESTS AND GET 10X MORE TARGETED AUDIENCE

TOP ACCOUNT AUDIENCE FINDER
INSTANTLY COMPARE ALL YOUR AUDIENCES IN ADS ACCOUNT AGAINST EACH OTHER AND HELP YOU FIND WHICH TARGET AUDIENCE IS BEST FOR YOUR BUSINESS

ADS PERFORMANCE TRACKER
AUTOMATICALLY TRACK, ANALYSE THE PERFORMANCE OF YOUR ADS ON AUTOMATION, SO YOU’RE ALWAYS IN THE KNOW OF HOW YOUR AD IS DOING

RELATED INTEREST SUGGESTIONS
INSTANTLY FIND UNLIMITED RELATED INTEREST SUGGESTIONS BASED ON ANY INTEREST SEARCH YOU MAKE AND GET 10X MORE TARGETED AUDIENCE

VIRAL HASHTAG GENERATOR
EASILY USE, OUR ARTIFICIAL INTELLIGENCE HASHTAG GENERATOR, TO GENERATE MULTIPLE HASHTAGS FROM DIFFERENT TOPICS TO MAKE YOUR POST OR AD CAMPAIGN GO VIRAL

CAPTION CREATOR
EASILY CREATE AND SAVE A WINNING POST OR AD CAMPAIGN CAPTIONS. RE-USE THEM AGAIN TO CREATE POWERFUL POST OR ADS IN SECONDS. THIS WILL SAVE YOU COUNTLESS HOURS

MULTI-LANGUAGE DASHBOARD
CHOOSE DIFFERENT LANGUAGES AND TRANSLATE THE DASHBOARD INTO DIFFERENT LANGUAGES. DASHBOARD IS VIEWABLE IN MULTIPLE LANGUAGES DEPENDING ON USER LOCATION

WORKSPACE AND TEAM MANAGEMENT
CREATE AND MANAGE IN AN ORGANIZED WAY, ADD A NEW TEAM MEMBER TO MANAGE YOUR ACCOUNT, SET UP YOUR LOCATION AND INVITE NEW MEMBERS TO JOIN IN
WITH 3 STEPS



PRICING AND PLANS
WHAT OUR CLIENTS SAY
FREQUENTLY ASKED QUESTIONS

Let’s face it: the world’s gone social. In fact, 30% of all time (and counting) spent online is allocated to social media. If you want to get in front of people, social media is the way to do it. Whether you’re interested in brand awareness, sponsored content, or a combination of both, we can help.
There are currently 3.5 billion social media users, or about 45% of the population, according to Oberlo, and social media usage around the world is only going to increase. The simplicity in communication between users and businesses means there are more sales taking place through social media outlets and online.
Social media marketing can help your business reach a larger audience faster than other marketing strategies, like television advertisements and billboards. Social media offers endless possibilities to help your business.
Active social media accounts using paid ads, organic posts, or blog promotion will help increase brand awareness and reach for your business.
The short answer: it depends. While Facebook is a great starting point, we like to get to know each client on an individual basis. Because every brand is unique, deciding which platform(s) to spend time on relies on factors like where your audience is, what products and/or services your business provides and the goals you wish to achieve.
On most platforms, it’s best to post at least twice a week, but some social media outlets are an exception. Twitter and Pinterest can be more frequent if your team has the time and the content to post. At Blue Compass, we post on Twitter daily, whether it’s socializing a blog, office event or relevant curated content. Another great way to stay top-of-mind is utilizing Snapchat, Facebook and Instagram Stories. Stories only last 24 hours, so you have the opportunity to create a sense of urgency and exclusivity with your content without being too excessive.
A post is content you share on social media for your followers to see organically. An ad is a paid post to target an audience outside of your followers based on demographics and interests. Because most social media algorithms limit the number of followers who see your business’ content organically, we recommend promoting important or relevant posts to guarantee more people will see them. Another great indicator of a post that should be promoted is one that performs well organically. If it’s doing well on it’s own, putting money behind it will increase its reach.
It’s difficult to put an exact number on what your social media marketing budget should be, but there are some limitations in certain platforms. For example, you need to spend at least $10 each day you advertise on Facebook. We don’t put ad spend behind everything we release on social channels, but when we do, we put at least $25 behind our content. Obviously, more spend will usually get you more results, but a little can go a long way. We recommend starting with a lower budget and testing ads to see what works best for your brand.
The answer to this question depends again on what your business makes and what your demographic is. Each social media platform is enticing in its own way, but use the wrong type of content on the wrong audience and you’ll be labeled unprofessional.
All platforms support embeddable multimedia content and text descriptions, but on some it’s also acceptable to post text-only updates. Facebook and Twitter also support live video, which is something to keep in mind if your brand has a strong visual identity. Snapchat and Instagram also put a lot of focus on the visual content, but these two platforms are worth considering only if you take the B2C road. Given the main purpose of LinkedIn, updates unrelated to the professional life will be frowned upon.
Here’s where the difference between quality and quantity becomes obvious. Posting frequent updates where you’re asking people to follow you or to bring in more followers is obviously not going to work. Buying followers might sound like an enticing solution, but it’s not a viable one. Paid followers aren’t particularly known for engaging with content, and neither are they loyal.
You can drive engagement by delivering high-quality content to the right people at the right time. Creative and unique content will more than just that. It can also determine your followers to share it with their family members, friends or professional contacts. If this turns into a snowball you can’t stop from rolling (not that you’d want to), your content has gone viral. Read more on how to use 5 ingredients for engaging visual content marketing campaigns.
SMM involves promoting content in various ways to social media users, in attempt to increase traffic and exposure. SMM can involve developing content that targets social media users, users, requesting, and anything else that involves getting votes and traffic from social media websites.
Social media has changed the way businesses communicate with consumers. It’s no longer necessary for a consumer to pick up the phone to learn about your products or services.
Potential clients can now find all the information they need with just the click of a mouse. Creating a social media presence for your business allows you to connect with consumers in a more personal way than traditional media allowed for. It also allows you to meet them on their terms and in the location they feel most comfortable spending time.
The best thing to do is to be active. Pick a few sites that are well-suited to your interests or to the content that you want to promote, and be active every day. Vote for others, leave comments, add friends, and submit content.
Social media marketing involves promoting your content and engaging with your target audience on social media platforms like Facebook, Instagram, Twitter, LinkedIn, and Pinterest. Digital marketers use social media to increase brand awareness, generate more leads, and improve customer engagement.
Here are our top 15 challenges of social media marketing:
– Developing a social media strategy
– Increasing audience engagement
– Declining organic reach
– Rising costs of advertising
– Cutting through the noise
– Building authentic connections
– Extending your reach
– Creating original content
– Creating high-quality visuals
– Getting people to share
– Complying with industry regulations
– Adapting to algorithm changes
– Getting noticed in overcrowded feeds
– Keeping up with the latest trends
– Lack of people and resources
Social media marketing is right for all businesses, large and small. Many small businesses focus on individual customers and building a community. Social media platforms are ideal for that as you can connect with and engage customers one-to-one or in groups. You can build brand awareness and retain customer loyalty by engaging with your audience.
Try these 7 creative ways to improve your social media marketing strategy:
– Develop a multichannel approach.
– Invest in influencer marketing.
– Engage commenters as quickly as possible.
– Amplify reach through look-alike audiences.
– Measure strategy success through on-platform and on-site measurement.
– Create a clear and unique brand identity.
– Find creative ways to delight people.
If you define results as followers and engagement, our clients normally notice an increase in followers and engagement within the first 30 days. The results should continue to increase each month.
We recommend our clients to try this service for at least 6-12 months to see a noticeable impact on conversions. This is because the main focus of our social media management service is to develop your brand’s followers, engagement, and word-of-mouth. If you want to focus on driving conversions in the short-term, you should consider using our paid social advertising services.